Every agency knows this moment. It is 4:47 pm on a Friday. The proposal is approved. The scope is locked. The build is queued for Monday. All that is left is one final sign-off on the sitemap. And then the email lands. “Can we just tweak a few things in the navigation?” This is the …

Every digital agency has faced “The Beast.” You know the one: a legacy website that has grown unchecked for a decade, sprawling into a chaotic labyrinth of broken links, duplicate content, and forgotten subdirectories. Recently, one of our partner agencies was tasked with migrating a 1,500-page enterprise site. The client’s goal was a total redesign, …